1.
Gadhavi DD, Shukla YS, Patel JD. Moderating Role of Cause Related Marketing Campaign Between Attitude Towards Products and Purchase Intention: An Experimental Analysis. ijom [Internet]. 2014 Mar. 1 [cited 2026 Feb. 7];44(3):35-42. Available from: https://indianjournalofentrepreneurship.com/index.php/ijom/article/view/80427