Gupta P, Barkathunissa. Exploring the Plausibility of Pre-Purchase Decision Process in User Acceptance of Smart Wearable Technology Devices. ijom [Internet]. 2021 Apr. 13 [cited 2026 Feb. 6];52(4):44-62. Available from: https://indianjournalofentrepreneurship.com/index.php/ijom/article/view/169109